PrimerDesign announces the launch of the most affordable qPCR instrument on the market

July 29, 2014

Today PrimerDesign announced the launch of the most affordable qPCR instrument available on the market to date. The genesig q16 will accompany PrimerDesign’s catalogue of >400 applied testing qPCR kits and provide a market shattering solution to bring DNA testing to the mass market.

With a price tag of £3,995 GBP ($6,500 USD) and an ultra-simplified user experience, the instrument, in combination with a new easy-to-use genesig kit range, is designed to make the power of qPCR accessible to a vast swathe of new users. The genesig q16 is a product of an OEM agreement with IT-IS Life Sciences Ltd (UK and Ireland).

“We have been seeing more and more demand for DNA testing from a broad range of users in applied settings for whom a standard laboratory instrument is too daunting and too expensive,” says PrimerDesign Managing Director Jim Wicks. “The genesig q16 is a beautiful instrument to use. In partnership with IT-IS we have worked hard to produce a user experience that is so simple that literally anyone could use it. Alongside the instrument we have produced a revolutionary simplified version of our genesig kit range. The product range includes kits for infectious disease screening, food and water testing, veterinary diagnostics, biothreat detection and more. We expect to see enormous demand for this complete solution to applied DNA testing.”

Despite its extraordinary price tag, the genesig q16 boasts some impressive technical credentials. It is the first truly solid state qPCR instrument on the market, with no moving parts. The solid state design delivers completely silent operation, incredible robustness and, excellent data quality. Long lifetime peltier elements deliver ramp rates of 3oC/s. LED excitation coupled with a high performance CMOS detector enable highly sensitive fluorescence measurements from all wells simultaneously in multiple colours. Last but not least, an energy efficient design enables great performance whilst consuming only 90W of power. Learn more about the genesig q16.

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